In offsite optimization, we focus on building a huge network of quality websites across Internet, which refer/link back to you. This is done by undertaking various link building techniques (listed below), depending on the business. They benefit by bringing in referral visitors to the website, and the quality of linking aids in ranking the website higher on search engines.
The major focus here is to make the website and its various elements (Titles, meta elements, images, etc.) relevant from the keywords point-of-view. This plays a major role in bringing a website to top ranks in search engines.
Here, we focus on making the website "Search Engine Friendly" by making various changes on the website, that will aid in removing the factors that might stop the website from ranking well in a search engine.
| Items | Average hourly submissions | Frequency |
| Directory submission | 20 | Ongoing |
| Social bookmarking submissions | 10 | Ongoing |
| Article submissions | 10 | Ongoing |
| Blog posting | 7 | Ongoing |
| Press release submissions | 7 | Ongoing |
| Comment posting | 5 | Ongoing |
| Coupon submission | 7 | Ongoing |
| Free page creations | 2 | Ongoing |
| Forum discussion | 5 | Ongoing |
| Video submission | 1 | Ongoing |
| Image sharing | 10 | Ongoing |
| E-book submissions | 10 | Ongoing |
| Google base/shopping feeds | 100 products/hour | Monthly Ongoing |
| Google local listing | 1 | Ongoing |
| Yahoo answers | 5 | Ongoing |
| Wiki entries | 5 | Ongoing |
| Yellow page submissions | 8 | Ongoing |
| Guest book posting | 5 | Ongoing |
| Software submissions | 10 | Ongoing |
| Search engine submissions | 100 | Ongoing |
| RSS feeds submissions | 10 | Ongoing |
| Classified ads posting | 2 | Ongoing |
| Social media optimization | 5 | Ongoing |
| Reviews postings | 8 | Ongoing |
| Theme based links | 5 | Ongoing |
| Items | Average hourly rate | Frequency |
| Original and attractive title | 5 pages | Subject to plan value |
| Attractive description | 5 pages | Subject to plan value |
| H1 / H2 tags | 5 pages | Subject to plan value |
| Meta keywords | 10 pages | Subject to plan value |
| Image alt tags | 10 pages | Subject to plan value |
| Keyword density and proximity | 3 pages | Subject to plan value |
| Keyword stemming-LSI | 3 pages | Subject to plan value |
| Canonical tag | 10 pages | Subject to plan value |
| Content modification | 2 pages | Subject to plan value |
| Anchor text linking | 5 pages | Subject to plan value |
| Internal linking check | 2 pages | One Time |
| Multimedia elements | 1 page | One Time |
| Bold Text | 5 pages | Subject to plan value |
| Image filenaming | 5 pages | Subject to plan value |
| Link location mapping | 5 pages | Subject to plan value |
| Items | Average time taken | Frequency |
| Content fixing | 1 page/hour | One time |
| Robots.txt | 0.25 hours | One time |
| Sitemap.xml | 0.5 hours | One time |
| Static sitemap | 1 hour | One time |
| Breadcrumb navigation | 6 pages/hour | One time |
| Page size and load time optimization | 2 pages/hour | One time |
| Canonical issue fixing | 0.5 hours/site | One time |
| MOD rewrite | 0.5 hours/site | One time |
| Duplicate content fixing | 10 pages/hour | One time |
| Broken link and 404 | 0.5 hours/site | One time |
| Google analytics | 1 hour/site | One time |
| Google webmaster central | 0.5 hour/site | One time |
| Script optimization | 1 page/hour | One time |
| XML RSS feeds | 1 hour/site | One time |
| XHTML/W3C validation | 1 page/hour | One time |
| SILO structure | 5 pages/hour | Specialized service |
| Image optimizations | 6 images/hour | One time |
| Dynamic URLs | 10 URLs/hour | Specialized service |
| Search box | 6 pages/hour | Specialized service |
| Live support | 2 hours/site | Specialized service |
| IP validation | 0.5 hours/site | Specialized service |
| Browser compatibility test | 0.5 hours/site | One time |
| Validating the website forms | 10 forms/hour | One time |
| Theme hierarchy creation | 5 pages/hour | Specialized service |
| Landing page creation | 4 pages/hour | Specialized service |
| Website accessibility test | 10 pages/hour | Specialized service |
| Usability test and suggestions | 4 pages/hour | Specialized service |